Search Engine Watch | A guide to the standard reports in Google Analytics: Audience reports on April 2, 2018.

ocus on the tools and techniques that will allow you to migrate WordPress website domain name with minimal impact on SEO.

Google Analytics is a tool that can provide invaluable insights into what’s happening on your website, your levels of traffic and engagement, and the success of your campaigns. In this series, we’ve set out to tackle the ambitious task of explaining each segment of Google Analytics and the standard reports they contain. This instalment, we’re going to look at Audience Reports: what you can learn from them, and how you can get the most out of the data that they offer. Today’s Top Story A guide to the standard reports in Google Analytics: Audience reports We’ve set out to tackle the ambitious task of explaining each segment of Google Analytics and the standard reports they contain. In this instalment, we’re going to look at Audience Reports: what you can learn from them, and how you can get the most out of the data that they offer. by Rebecca Sentance Featured Report The Rise of Google Shopping As Google has scaled up its Shopping products in recent years, there has been a growing consensus in the retail search marketing space that Shopping ads are one of the most effective ways to win valuable consumer clicks. Download this guide and learn the future of Google Shopping and how to optimize on this opportunity. Download Now Development How to migrate your WordPress website domain name Are you looking for a guide to migrate your WordPress website domain name? If the answer is “yes”, then you’ve come to the right place. Read more by Lucy Barret SEO Keyword research: 5 ways to find great long-tail keywords The SEO landscape is changing. Read more by Simon Ensor Industry Google’s core algorithm update: Who benefited, who lost out, and what can we learn? There’s been much talk recently about Google implementing a broad core algorithm update. Read more by Jon Earnshaw The merged approach: How combining traditional and digital brings marketing success Digital is vital to the success of any marketing strategy. Or is it? Read more by Jessie Rasmussen 12 tips to improve your reputation strategy To grow and stay ahead of your competitors, you need to take a hard look at your reputation strategy. Read more by Marcela De Vivo