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Mar 28, 2018

Google | Google’s core algorithm update: Who benefited, who lost out, and what can we learn? March 28, 2018.



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There’s been much talk recently about Google implementing a broad core algorithm update. A couple of weeks ago, webmasters started to notice changes to their search rankings which many suspected were due to an update to Google’s core algorithm.
Jon Earnshaw turned to the SERPs to have a look, going back in time to the period just before, during and after the recent update.

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Google’s core algorithm update: Who benefited, who lost out, and what can we learn?

There’s been much talk recently about Google implementing a broad core algorithm update. Google has suggested that this update has nothing to do with the quality of content, and instead focuses on improving the quality of the SERPs. However, if Google wasn’t testing quality, what exactly were they testing? Who benefited from the update, and what can we learn from it?
by Jon Earnshaw
Google's core algorithm update: Who benefited, who lost out, and what can we learn?

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