Translate

Search This Blog

Search Tool




Asian Markets at Close Report

European Markets at Close Report

Jun 27, 2016

Bits | The Business of Technology - June 27, 2016: Tech Makes Its Pitch to the Education Community



Monday, June 27, 2016

The New York Times


The New York Times

Monday, June 27, 2016

Daily Report
For years, Apple and Dell battled over sales to students and schools.
Apple was arguably the first tech company to make significant sales to the education market (not including those IBM and Hewlett-Packard mainframes used in engineering departments), thanks to computers that were far easier to use than early Windows PCs. But as Apple stumbled in the 1990s and Windows improved, Dell’s Windows PCs grabbed a significant share.
Now those old rivals have plenty of company.
This week, at an education conference in Colorado, executives from Amazon, Google, Microsoft and other tech companies will be discussing what they bring to the educational market, from software and online tools to devices like the Mac or Google’s Chromebooks.
A cynic would say they want to get them hooked while they’re young. And there might be some truth to that: Get comfortable with a Mac or a Chromebook when you’re young and you’ll probably use it for years to come.
But education is also a significant business opportunity.Last year, primary and secondary schools in the United States spent $4.9 billion on tablet, laptop and desktop computers, according to researchers at IDC.
– Jim Kerstetter
 
Related
Amazon Unveils Online Education Service for Teachers
By NATASHA SINGER
The new Amazon site will offer free lesson plans, teaching modules and other digital resources for educators.

More From The Times
Advertising
In a collaboration with Intel, Lady Gaga’s tribute to David Bowie at the Grammys featured a “digital skin” projection that appeared to change her makeup.
Intel Tells Stories That Go Beyond Chips
By ROB WALKER
Intel’s internal advertising group and video and digital studio have produced a slew of original content that shows some incredible ways innovators are using its technology.
Bits
Two researchers watched an OpenROV robotic submarine disappear below the surface of Lake Tahoe near Glenbrook, Nev.
A Drone Start-Up Explores Underwater
By JOHN MARKOFF
OpenROV, which builds submarine drone kits that they hope will become as popular as airborne drones, showcases the prototype of the latest version of its Trident submarine.
Noted
Judy Jetset, center, amid the League of Legends video game event at the Playwright Irish Pub in Midtown Manhattan.
Closing the Gender Gap, One E-Battle at a Time
By HAYLEY KRISCHER
The gamer Judy Jetset is trying to bring in more women and move video games beyond the sexism that has hampered efforts to extend their reach.


Insight and Analysis
Mediator
The Palais des Festivals in Cannes, France, on Friday as the Cannes Lions International Festival of Creativity was being held.
At Cannes, Advertising Industry Confronts Facebook
By JIM RUTENBERG
As Facebook commands a growing share of advertising revenue, and ad executives voice suspicion, Facebook itself talks of cooperation.
 
From Opinion
Opinion
Artificial Intelligence’s White Guy Problem
By KATE CRAWFORD
Our world is increasingly shaped by biased algorithms that have been built with little oversight.
 
Personal Technology
Tech Tip
Sharing Screens Between PCs Running Different Versions of Windows
By J. D. BIERSDORFER
Microsoft’s Remote Assistance function works through Windows so friends and family can provide technical support over the internet.